Why are Apple Inc. products so expensive?

Why are Apple Inc. products so expensive?




Why are Apple Inc. products so expensive?

What is Apple Inc.?

  Apple Inc. is an American multinational company started by Steve Jobs, Steve Wozniak, and Ronald Wayne. It has it's own operating system and a wide range of products. The design of their products is luxurious and elegant. They have macbooks, iPads, iPods, iPhones and other products. But the thing is, not all people can afford their products. So why are Apple products so expensive???

Why are Apple Inc. products so expensive?

  Over the period of many years, Apple Inc. has gained a very high status in the technology market. In fact, when it comes to selling technology products, Apple Inc. is at the top. Due to its top rating and reputation of the company, Apple takes the advantage and makes their products pricey. And people who can afford it, buy their products and never look at the price. People think that pricey products are more efficient. People also buy their products as they feel the premiumity in buying them.

  Secondly, Apple never got down below the affordable line. It always has its products' price range which common people can't afford. Their products always start with minimum 30,000 rupees. Whereas if you see the next best company after Apple, Samsung, it has more wide ranging products. A common man and a rich man, both can buy Samsung products, but a common man cannot afford an Apple product. Due to this, people feel that Apple is more luxurious and they feel that they don't waste their money when they buy Apple products.

  So Apple products costly and expensive because of their premiumity. So people pay more for iPhone 11 not because they get extra-ordinary features, they can get the same features for a low price if they search for another company. People pay more and Apple charges more for the logo, for the premiumity of that company. This extra price is unofficially called as "Apple tax."

  Apple products are nice, but they don't justify their price. And lastly, Apple products cost more because the company wants profit. Yes! If you see the data of over a few years of Apple, there is a huge gap between the manufacturing cost and the selling cost of a product.And for the matter of fact, this gap is increasing drastically.

  That is why Apple Inc. products are so expensive.
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